Launch pricing is a great way to sign up for Legal GPS at the start of our journey and take advantage of forever discounted prices. It’s our way of saying “thanks” to the users that help us grow and benefit from our offer.
Here’s the best part: we’re launching a Legal GPS Pro version next year for $50/month, and we’re going to include that in the $24 pricing forever. We’re not kidding when we say we’re in this together and we want to show our appreciation.
Yep. As long as you continue to subscribe with us, we’ll continue giving that 30% discount to you. That’s our way of saying thanks.
Until the countdown on this page. Afterwards, we’re going to increasingly raise it every two weeks until $35.
Short answer: Legal is a full-time gig. Bigger companies have full-time attorneys for a reason--because there are tons of legal issues entrepreneurs don’t think about that attorneys can help them catch. Legal GPS is designed to fill that gap for the smaller companies that can’t afford an attorney all the time.
Long answer: This is a really important question for us, so please excuse the length.
First, it’s definitely not one-time use. For one, if you sat down to go over all the content in here, it could take weeks to knock it all out. That’s how much stuff we cover.
But we don’t expect you to spend a few weeks doing it because doing “legal” isn’t a one-time thing. It’s ongoing. At every new stage of your business, even the most minor stages, legal comes into play. We’ve designed the product to make it as convenient for you as possible. When you sign up, we’ll have you take a legal checkup to get a diagnosis on the current health of your business. Then we’ll give you a bunch of actionable content to help you solve the problems we uncover.
So, that’ll help in the beginning. But we’re also introducing tools like a quarterly checkup and checkups specific to new stages of your business. Also, we’ll send you actionable emails discussing avoidable legal mistakes to help you think of more obscure issues you might not have considered. Our goal is for you to feel like you have an attorney in your back pocket (although we’re not your attorney :) ).
So that’s one reason. Another reason is that we knew we had to be a subscription service to be able to accomplish our mission, which is to help all entrepreneurs eliminate all avoidable legal mistakes. There are two components of this goal we’d like to explain.
(1) “All entrepreneurs”
First, to accommodate “all entrepreneurs,” we knew we needed a lower price. Products with about ⅓ of our content and without our tools to help you identify the legal issues you don’t know you don’t know often cost between $500 - $2,000. That’s a huge price tag. That can help people who would’ve hired an attorney anyways, but for the 90% of entrepreneurs we’ve met who solve their legal issues using Google, that wouldn’t solve their problem. So, we decided on a low subscription price to adhere to our mission (despite what a lot of financial experts advised).
We thought about Jeff Bezos from Amazon who ran into problems with book publishers when he first started his company. The publisher argued that Bezos didn’t “understand that his business was to sell books, not trash them.” Bezos replied, ‘When I read that letter, I thought, we don’t make money when we sell things. We make money when we help customers make purchase decisions.” (from The Everything Store).
(2) Eliminate all avoidable legal mistakes
We needed to make sure we covered our users throughout their journey. If they just used the product once, they’d get a lot of help in the beginning but would lapse into making avoidable legal mistakes a few months later when new issues popped up. To truly eliminate all avoidable legal mistakes, we needed to be with the user throughout their journey to help them spot the issues down the road, not just those in the beginning.
You’re definitely not in the minority. Many entrepreneurs approach their legal issues as they come. The problem is that by the time you know you have a problem, it’s usually too late.
If you get into a fight with your partner about a decision and try to say that you had agreed only a majority vote applied and not a unanimous, it’s too late to create a contract that requires only a majority vote.
If you didn’t register your licenses or permits with the government and you get penalized or investigated, it’s already too late to go back and do get your licenses in order.
All of these situations happen. All the time. And they’re all easily avoidable, but you have to address them in advance of the problem, not after.
There aretoo many legal issues you might not have thought to research ahead of time that could bite you big time. And destroy your business.
Imagine you’re walking somewhere a thousand miles away and your compass is one degree off. That small mistake in the beginning of your journey will destroy where you go--those small mistakes in the beginning cost the most down the road (just ask the Winklevoss twins what happens when you make a small mistake you didn’t think about with a billion dollar company, Facebook).
There are two different types of available solutions. First, you have the “form solution” and second, there’s the “attorney anytime” solution.
The form solution doesn’t solve your problems in the same way that Google doesn’t. If you use those sites, you still have to have a good idea of what you’re looking for. If you don’t know what contract you need, those sites won’t help you figure it out. They solve a need that you can solve yourself by searching for a template on Google.
The attorney anytime solution has a similar problem. Most of the time it’s just, “Call us if you have a problem.” First, you’ll find that even when you pay a monthly fee for the service, you end up paying high fees once the attorney says, “Yeah you definitely need an attorney here.” But second and more importantly, the whole idea is that you want to prevent problems in the first place before they get expensive.
That’s where Legal GPS comes in. Our goal is to help you spot those legal mistakes before they cause you problems and solve them in advance--before they get costly.
Absolutely. If you cancel outside the first 30-day window, we’ll be sure to not charge you any additional fees besides what you’ve already paid.
If you don’t like the product, let us know in the first 30 days and we’ll refund whatever you paid--no questions asked.
Definitely understand. It happens.
First, if you’re using an attorney and can easily afford it, , then great. You’re covered. Our product helps you save money by helping you understand when you really need an attorney and when you can do things yourself.
But we’re assuming that you either usually use Google for solving legal problems or just ignore them. If you’re using Google, you’ll save exponential time using this product.
But either way, being too busy now is going to have its implications down the road. For example, if you were too busy to do a 20-minute trademark search but find out two years from now that someone’s suing you and you lose all your goodwill and have to foot the bill for that lawsuit, those 20 minutes begin to seem like a great investment.
Same thing everything else that needs to be done for a business. If you’re too busy to do marketing for your business, you won’t get clients or users, so you won’t get paid. If you’re too busy to sleep, you’ll become sleep-deprived and won’t get any work done. And if you’re too busy to spend a little time on legal, your business is going to get destroyed in the future, and everything else you’ve worked so hard on will be lost. It’s just a matter of priorities and knowing that investing a little time will save you so much more in the future.
Probably but it’s impossible to say for sure. Some more niche companies may have more specialized legal needs. Our goal is to help you become aware of every issue that matters and know what to look out for. And for the 95% of common issues that apply to everyone, we’ve got you covered.
Also, for most states, the laws are generally the same. When there are state-specific, county-specific, or city-specific issues, we’ll give you guidance on how to figure those out. Our goal is to give you tips to solving all the problems so that if we can’t answer everything, you’ll at least know where to look instead of having to feel completely lost.
Finally, sometimes there’s no getting around needing a lawyer. But we try to point that out so that if you do need to see a lawyer, you’ll know what you need and why you need it.
It’s just like insurance. Does insurance cover absolutely everything? Definitely not--just look at all the exceptions in any insurance policy. Even if you got literally every type of insurance possible, there will still be gaps. But, for most things, your insurance covers you.
Sorry. As much as we’d love to be it, we’re not your attorney and we don’t have an attorney-client relationship. However, our product is designed to fit the mold for what most businesses need--which is to provide the services an attorney would provide (being able to issue spot all the “don’t know you don’t know” issues).
We understand there are other plans that offer services that allow you to talk to an attorney. We’re not trying to compete with those plans. We think they don’t solve the problems small businesses and entrepreneurs face. We’re trying to give you as much content as possible and help to spot issues that matter to your business, all for a fixed rate.
Our Founder & CEO is an attorney with a background in litigation and working with startups and entrepreneurs. So he knows how lawsuits work and how to avoid them. Members of our staff are also attorneys. Every legal piece of information we tell you has been reviewed by at least two licensed attorneys so that we give you the most valuable and accurate content.
When you sign up, you’ll get immediate access to our content. We recommend you start by taking our “legal checkup” that will ask you to answer a bunch of questions and then give you a diagnosis of the legal mistakes you’re making. We’ll give you a bunch of actionable solutions you can use to solve those mistakes.
Then you can access our exhaustive library of content, contract templates, videos, checklists, and cheat sheets that cover all the important topics. That way if you have a general idea about what you need, you can check out our content to help you spot the issues you hadn’t thought to help you make the best decision.
When you need a contract, you can use our templates and watch our videos or read our content to learn the important aspects you need to think about for that contract. We’re not just handing you a contract and asking generic questions. Instead, we strive to make sure you understand the contract so you can decide how to best customize it for your business.
In the near future, we’ll be adding a bunch of additional tools, including legal checkup for discrete topics.
Legal GPS tells you "how" and "when" to follow its instructions, making your path clear and easy to follow. No stopping for directions, no wondering whether you're on the right path And if you do miss a turn or come across an obstacle, Legal GPS recalculates that path for you instead of leaving you to discover your mistake on your own.
This hilarious story explores common legal and business issues faced by so many. Meet William Bone. Bone invented a wildly innovative idea that put him in the startup spotlight.
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